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How to go from sky high CPMs to a steady supply of Meta ads that generate profitable winners

Since Meta's Andromeda update, the messaging of your ad decides who sees it.

So I dig into your market like a bloodhound on Red Bull, find the real reasons your customers buy, and turn them into a steady supply of Meta ads built to win.

Brands I've worked with
Lead Gen JaykourseOtter PRGood GentlemanTantric Academy

Meta Changed The Rules, But Most Brands Are Still Playing The Old Game

The old Meta playbook was built around finding 1 good ad.

Swap the hook every few weeks and ride it til' the wheels come off.

But then in July 2025, Meta rolled out Andromeda and the old playbook stopped working faster than a Nokia thrown in the bath.

These days, Meta barely cares who you tell it to target.

Instead, it reads your ENTIRE ad (the transcript, the copy, the images on the screen) and decides for itself who should see it.

So without genuine creative diversity, Meta will cap your reach and then CPMs go berserk.

Andromeda works best with
25–50
genuinely different
ads in play.
✕50 new hooks
✓
50 new messaging angles
New reasons to buy, benefits, market criteria, etc.
So if you're running the old Meta playbook, you've turned up to an all-you-can-eat buffet with a teaspoon.
A man holding a teaspoon at an all-you-can-eat buffet

Proof

2 Comma Club Winner and Winner of the Skool Games
Yousuf helped me make over $14,700 in new monthly revenue in just 24 hours, and add over $40,000 in new monthly recurring revenue in less than 27 days.
– Max Perzon
2 Comma Club Winner
This guy really knows his stuff. Dude is literally playing 4D chess with his copy. He's so much further ahead than any copywriter I've ever worked with.
– Sean Ferres
Lead Gen Jay
Yousuf took over our account and delivered outstanding work. He proved to be creative, reliable, and highly skilled, quickly becoming a key part of our team. I highly recommend Yousuf as a talented and hardworking email marketer.
– Lead Gen Jay
Dating Coach
After working with Yousuf, in just 1 month we had 10 calls booked through email, 4 of which were closed, which equated to just under $10K in revenue. Additionally, he fixed my spam issue, now landing in the primary folder with 40%-50% open rates!
– Ruby Love
#1 Men's Tantra Coach
Yousuf has been writing my emails for 3 months now and each of the emails have been successful. I'm so excited to have a healthy email list now that has been profitable for three months straight.
– Steffo Shambo
Marketing Manager
Yousuf and RevMax booked 28 calls for us in the first 3 months, while also overhauling our appointment-setting process, coaching and training.
– Joshua Santana
200K+ Followers on Instagram
Yousuf was by far and above the quickest and highest quality copywriter that we had worked with.
– Dane McBeth
Business Coach
He wrote all the copy on all of my pages and set up all my marketing funnels. He is very amazing and I recommend him to anybody.
– Sydney Kelliee
YouTuber and Business Coach
Over 12 months my company went from 0 to $2.1 million, $230,000 of that in just 30 days. I can't recommend him enough. He also has a really good business brain to help launch and sell your offers.
– Max Perzon

How To Maximize Creative Diversity

Every unique angle reaches a different group of buyers.

Take a mattress brand
Buyer 1
One buyer wants to stop waking up with a bad back.
Buyer 2
Another just had a baby and would sell a kidney for 4 hours of straight sleep.
Buyer 3
Another's partner snores like a leaf blower, and they need a bigger bed to escape.

That 1 product → spawns 3 completely different ads → targeting 3 completely different groups of buyers,

And Meta can now find each group on its own!

You just need to build the right messaging to target each group of buyers.

Where Most Brands Get Stuck

Let's face it, most ads lose.

Even the best in the game only hit a winner about 1 time out of 10.

The brands that win on Meta don't have one perfect ad.

They have someone who never runs out of good ideas.

Every 10 ads launched
✕
✕
✕
✕
✕
✕
WIN
✕
✕
✕
That's…
a research job,
a writing job,
a briefing job,
a creative strategy job.

So Who's Writing All These Ads?

When I get hired, I become OBSESSED with your target audience to a slightly unhealthy degree. Here's the flow:

01 →
I dig into your market
Your winning ads, testimonials, Reddit threads and 2am Instagram comment wars where customers say what they really think.
By the end, I know your buyers better than they know themselves.
02 →
I find your angles
I map every real reason, benefit, frustration and motivation people buy from you and line up the ones that are most likely to reach new buyers.
03 →
I write the ads
Hooks, scripts and static ads, plus briefs your editors can run with.
04 ↺
We test and go again
Losers get cut, winners get a sequel, and the stats provide rich data on what to go after next.
Yousuf Ahmad, Creative Strategist at RevMax
Yousuf Ahmad
Creative Strategist, RevMax

But who's this guy?

I'm to ads what David Attenborough is to nature documentaries.

I've watched buyers in their natural habitat for years across a plethora of markets, and I can narrate exactly what happens before they tap "Buy now."

I came up in the internet marketing game working alongside A-list copywriters working for 7 and 8-figure businesses,

Coached by the same marketers who helped brands like Agora, Dr Berg, V Shred and Tai Lopez scale,

And have results to show for it.

I'm not an agency delegating this work to a fancy filipino.

I'm the same person on the front end, the same person digging into your buyers and the same person writing your ads.

Which also means I can only take on a handful of brands at a time.

More Wins

What are you waiting for?

I didn't stumble onto this.

And no wizard turned up at my door with a scroll of winning ads.

I study winning ads every week, learn from the sharpest creative strategists in the game, and put every bit of it to work.

If you want ads that actually raise your bottom line, let's talk.

Wizard
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